creative product development

WORKSHOP OVERVIEW

Turn your soap-making hobby into a market-ready business. In this course, students will dive into product development strategies tailored for the soap industry, exploring how to identify market gaps and create standout products that meet real consumer needs.

Through a mix of practical exercises and strategic planning tools, students will learn how to evaluate the viability of their ideas, develop a brand identity, and position their products effectively in a competitive landscape.

Details

Creative Product Development

Funding Eligibility Period: 07 Mar 25 - 06 Mar 27

Location:
Orchard Central /
Commonwealth

Ref. Code:
TGS-2025053424

Career Progression:

1. Entrepreneur

2. Marketing Executive

3. Visual Merchandiser

4. Product Innovator

what you'll learn:

Identifying market gaps and turning insights into soap product opportunities
Understanding consumer behavior and industry trends in the personal care space
Conducting SWOT analyses and cost-benefit evaluations to test product feasibility
Creating unique value propositions for your soap products
Building a compelling brand identity that reflects your vision and values
Crafting effective marketing messages that communicate your brand story and benefits
Positioning your product for success in a competitive market

$1,438.80

Full Course Fee

Course fee funding only applies to Singaporeans & PRs

Foreigners

Pass Holders

$778.80

Baseline Funding: 50%

Remainder of course fees are SkillsFuture Credits & PSEA Eligible

Singaporeans below 40

PRs

$514.80

Baseline Funding: 70%

Remainder of course fees are SkillsFuture Credits Eligible

Singaporeans above 40